Bids, to invest, or not?
Bidstack Group is a UK-based advertising technology company that specializes in in-game advertising. The company provides a platform that enables the delivery of dynamic, targeted, and native in-game advertising to gamers, without disrupting gameplay. Bidstack’s proprietary technology allows brands to advertise within video games in a non-intrusive way, enhancing the gaming experience for players.
Bidstack Group went public in 2018 and is listed on the London Stock Exchange’s Alternative Investment Market (AIM). The company has partnerships with leading game developers, publishers, and major brands, and is part of the rapidly growing in-game advertising industry.
The company was listed on the London Stock Exchange’s Alternative Investment Market (AIM) in 2018. Since the company’s listing, Bidstack’s stock price has fluctuated significantly, as is common for small-cap companies. The stock price has ranged from a low of 1.65p in September 2019 to a high of 22.50p in February 2021. It’s worth noting that the stock price can be influenced by a variety of factors, such as market conditions, company performance, and investor sentiment.
Who is Bids or Bidstack Group?
Bidstack Group PLC is a British advertising technology company that specializes in in-game advertising. The company was founded in 2015 by James Draper, who previously worked in the advertising industry.
Draper noticed the growing popularity of video games and realized that they could be an untapped market for advertising. He founded Bids Share Price with the aim of creating a platform that would allow brands to advertise within video games in a non-intrusive way that would enhance the gaming experience. The company developed proprietary technology that enables the delivery of dynamic, targeted, and native in-game advertising to gamers without disrupting gameplay.
Bidstack began operating in stealth mode in 2016 and launched its first product in 2017. The company went public in 2018, listing on the London Stock Exchange’s Alternative Investment Market (AIM). Since then, Bidstack has continued to grow and expand its operations, forging partnerships with leading game developers and publishers, as well as major brands across various industries.
Bids or Bidstack Group’s Main Competitors
Bidstack Group operates in the in-game advertising industry. A relatively new and rapidly growing market. As such, the industry is still evolving, and there are several players in the market, including Bidstack’s main competitors.
One of Bids Share Price’s main competitors is Admix, a UK-based company that provides a programmatic advertising platform for gaming and virtual reality (VR) applications. Admix offers a range of advertising formats, including in-game ads, interstitials, and rewarded videos. Another major competitor is Anzu.io, a global advertising platform that specializes in integrating advertising into video games and esports events. Anzu.io also offers advanced targeting and reporting capabilities to help brands reach their target audience effectively.
Other competitors in the in-game advertising industry include Bidsopt, Adverty, and Unity Technologies. Bidsopt is an advertising technology company that provides programmatic advertising solutions across multiple channels, including mobile games. Adverty is a Swedish-based company that offers seamless in-game advertising solutions for virtual reality and augmented reality games. Unity Technologies is a US-based software company that provides a game development platform and tools for creating and integrating in-game ads.
Overall, Bidstack Group’s main competitors are companies that offer similar in-game advertising solutions and technology, and the competition in the market is likely to continue to intensify as the industry grows and evolves.